Wednesday, August 12, 2009

Aquafina a sponsor of the PGA Championship

I am a working member of the media for th PGA Championship at Hazeltine this week. This is a privlidge and an honor to be working with some of the best golf writers in the world.
Aquafina water is a sponsor of the PGA Championship here at Hazeltine GC. Aquafina, as you may know, is owned by Pepsi Cola. They are the official water of the tournament. If you bring a plastic bottle of water onto the championship grounds, they require you to tear off the label if its not Aquafina. Pepsi says it is not a contractual requirement of the sponsorship and that it is a courtesy extended by the Championship, but I think that this restrictive policy is generating bad vibes for both the tournament and Aquafina. Whoever made this decision should reverse it. The publicity they are getting makes them both look foolish.

1 comment:

brian said...

Kinda leaves a bad taste in the mouth, No?